Crafting Concept for Multi-finance Web & App
SERVICE
Concept Design
INDUSTRY
Multi-finance
ROLE
UI/UX Designer
PROJECT TYPE
Showcase
Objective
Create an effective digital points that creates good relation with a good performing customers so that the company can focus on converting bookings.
Crafting The Solution
From Insights to Ideas
To begin crafting a concept for this multi-finance company, my team first gathered crucial insights through stakeholder interviews, user perception and sentiment research, behavior analysis, and a comprehensive UX audit. These findings provided a deep understanding of both the business objectives and user needs, enabling us to craft a design concept that enhances user engagement and satisfaction.
When it comes to loans and multi-financing, users often feel cautious, especially when these services are offered online. We understand that users are hesitant and need reliable information to make informed decisions before taking the next steps.